Because of the COVID-19 Chanel was unable to give a presentation. Vogue made an exception and did photos and interviews remotely. The collection was actually intended for display on Capri, an island in Italy. Chanel’s creative director would still like to visit that place again.
The goal is to show easy clothes where “a sophisticated yet cool girl”. Wide legs, but also parts of the classic Chanel suit with the idea that you can wear a swimsuit underneath.
Furthermore, it is very summery and colorful, no evening dresses or heavy items.
The collection is made of all fabrics that were in stock, also environmentally conscious.
PHOTOGRAPHER: COURTESY OF CHANEL
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